Tag: I Love NY

The font used in the "I Love NY" logo is very similar to a rounded slab serif called American Typewriter and Typo Slab Irregular.

The iconic "I Love NY" logo features a font resembling American Typewriter, a rounded slab serif typeface crafted by Joel Kaden and Tony Stan in 1974, available for commercial purchase. Typo Slab Irregular serves as a free alternative. This symbolic design, conceived by Milton Glaser in 1977, symbolizes affection and pride for New York, originally part of a campaign for the state's economic development.